The Different Methods of Going Live and How to do Them

Estimated Read Time: 4 minutes 

Contents 

1. Introduction 

2. Go Live with Your Smartphone 

3. Elevate with Desktop Streaming 

4. The Full Studio Experience 

5. Find Your Style 

6. Conclusion

Incorporating live streams into your content mix can prove to generate great engagement with your audience.  

Dive into the world of live streaming – a dynamic way to engage with your audience and amplify your content. It's simpler than you think, and the rewards are immediate!

Let’s get into it.

Go Live with Your Smartphone 

Start streaming in seconds! Most social platforms (Facebook, Instagram, TikTok, Twitch) have a 'Go Live' feature right in their app. It's the perfect way to spontaneously share your world, connect with your audience, and grow your online presence.

Whether it's a quick update or a Q&A, your smartphone is your gateway to live engagement.

Tips for maximising this method:

• Keep portable chargers on hand to ensure your live session doesn’t get cut short unexpetedly

• use a tripod to keep your device level and stable

• Make sure you have good lighting to help your audience see you clearly

Taking it up a Level

Ready for more control and quality? Desktop streaming allows you to use external mics and a webcam for a professional touch. Platforms like facebook let you plan, schedule, and produce livestreams that stand out. It's the ideal format for engaging with your audience in real-time with quality controls at your fingertips, but without breaking the bank.

This method is accessible through laptops, desktop computers, and tablets. A lot of these devices have decent webcams and mics built in. It’s a great way to step up content from simply going live onm your phone without breraking the bank.

The Full Studio Experience

For those aiming high, transform your streaming into a professional studio setup. Combine multiple cameras, studio mics, and platforms like OBS for ultimate creativity. Whether it's for Twitch, YouTube, or LinkedIn, this method offers unparalleled control and personalisation. The sky is the limit when it comes to your creativity and how you use this platform.

This range is where you can really take your livestreaming to the next level and produce a professional quality broadcast that still engages your audience in real-time. From green screens, to multiple cameras, to loading pre-recorded segments, this method is the way that will provide endless possibilities in ways to entertain viewers and respond to their questions and comments.

Which is best for you?

So with these three main options available to you which is best for your business? To get started why not try the simple smart phone method? Just pull out your phone, put it on a stand, or a mount if you have one, and hit go! Talk about a quick business update, a new product launch, or pose a question to your audience and let them respond. Engage with your viewers, and keep the conversation going! When you’re done, end the live and enjoy the engagement.  

Ready to try something bold? Get set up on a live stream platform like OBS, configure some scenes with audio inputs, video capture, and screen capture.  

And when your live session is wrapped what next? That’s when we can talk about repurposing your content. But that’s for another article.  

No matter what your business, content, or audience, one of these methods is right for you, and the beautiful thing is you can try them all and see what works!  

Ready? OK GO!

Thank you so much for reading this article! If it was helpful check out another article on Livestreaming here.

Disclaimer: This article was written in colaboration with AI.